Krispy Kreme donut shop adds soft-serve ice cream to menu

Iconic donut maker Krispy Kreme, known for their “Hot Now” sweets, is debuting a cool treat on the first day of summer – soft-serve ice cream.

Krispy Kreme’s original Glazed ice cream will be available in 10 US markets, including all Charlotte area stores, starting Tuesday. And yes, the soft serving options will really taste like Krispy Kreme donuts.

It is the first time in more than 80 years that the company has added yet another candy category,Head of marketing Dave Skena told The Charlotte Observer.

The addition has been in the works for about two years, including market research and testing. The pandemic has delayed us, Skena said, because it’s a dessert in store.

“Our goal at Krispy Kreme is to be the most loved candy brand in the world,” said Skena. “Both of these treats are the ones that make people really happy… and are totally consistent with who we are as a brand.”

Krispy_Kreme_Original_Glazed.jpg
Iconic North Carolina donut chain Krispy Kreme is adding a new candy category – ice cream ice cream – based on its original glaze flavor. Krispy Cream

Krispy Kreme ice cream menu

The ice cream, made with Krispy Kreme’s iconic enamel donut flavor and whole milk, will be available in shakes, cones or by the cup.

The Original Glazed flavor is the base of the ice cream, Skena said, and Krispy Kreme’s donut fillings are infused into the other ice cream flavors.

Waffle cones are made daily with Krispy Kreme’s donut mix. And toppings include dehydrated Original Glazed donuts.

The flavors of the Original Glazed Soft Serve menu are:

Shakes: Original Glazed, sprinkled iced strawberry, iced chocolate, lemon filling, cookies and Kreme, birthday dough and coffee and Kreme.

Waffle cups and cones: Original Glaceado, sprinkled strawberry ice cream and chocolate ice cream.

Krispy Kreme Shake Cone Trio.jpg
Krispy Kreme will begin selling Original Glazed Soft Serve Ice Cream in select stores, including Charlotte, where the iconic donut chain is headquartered. From the left, strawberry cone with ice, birthday dough shake and Original glass cone. Krispy Cream

Stores with soft serve

All eight Charlotte-area stores will serve ice cream, starting Tuesday:

2116 Hawkins St., Charlotte

119 N. Sharon Amity Road, Charlotte

8018 Concord Mills Blvd., Concord

9301 East Independence Blvd., Matthews

8800 Pineville-Matthews Road, Pineville

1428 W. Innes St., Salisbury

1525 Celanese Road, suit 102, Rock Hill

2990 E. Franklin Square, Gastonia

Other Krispy Kreme in the Carolinas with ice cream are Boone, Greensboro and Winston-Salem in North Carolina and Greenville in South Carolina.

Four other states will also offer ice cream starting Tuesday: Norfolk and Newport News, Virginia; Charleston, West Virginia; Nashville and the Tri-Cities area of ​​Tennessee; and San Antonio, Texas.

CLT_KrispyKreme_2020-3324
Krispy Kreme moved her corporate office and test kitchen three years ago from Winston-Salem to Charlotte’s South End at 2116 Hawkins St. Alex Cason CharlotteFive file photo

Krispy Kreme also plans to expand ice cream menus in other markets over the summer, including Mobile and Southwest, Alabama; Tampa, St. Petersburg and Pensacola, Florida; New Orleans; Branson, Missouri.; and Wichita, Kansas.

By July 17, National Ice Cream Day, a total of 50 stores will have ice cream on the menu, Skena said.

To find Krispy Kreme stores with ice cream, visit krispykreme.com/promos/icecream.

About Krispy Kreme

The 84-year-old donut company started in Winston-Salem and moved its corporate offices and test kitchen to Charlotte’s South End three years ago at 2116 Hawkins St.

Krispy Kreme increased net income by 15.8% in the first quarter ended April 3 to $372.5 million compared to the same period last year.

The publicly traded chain operates in more than 30 countries. It has plans to open franchise stores in Chile, Costa Rica, Jordan and Switzerland this year and next year.

This story was originally published June 21, 2022 5:30 am

Related Stories from Charlotte Observer

Catherine Muccigrosso is the retail business reporter for The Charlotte Observer. An award-winning journalist, she has worked for several newspapers and for McClatchy for over a decade.

Leave a Reply

%d bloggers like this: